Agency Case Study · 8 mins read
How Yoghurt Digital delivers measurable ROI with Userfeel
Yoghurt Digital needed a more affordable, flexible way to keep usability testing inside fast-moving client work. Userfeel became that operating layer.
"Userfeel gave us a more affordable, flexible way to keep delivering solid insights."
+51%
Teds Cameras
Increase in purchases
+117%
MoneyMe
Increase in leads
+117%
HR Block
Tax agent bookings
+57%
Adairs
Revenue growth
The challenge
Before Userfeel, the team relied heavily on live interviews. Insight quality was high, but the workflow was slow, expensive, and hard to scale across multiple client engagements.
What changed
With easy setup, and responsive support, Yoghurt Digital could keep testing inside the real agency cadence instead of treating it as a special project every time.
Key takeaway
By switching to Userfeel, Yoghurt Digital scaled research without scaling costs, making usability testing practical for faster client delivery.
Why Userfeel?
The Testing Process
Setting up a test at Yoghurt Digital is a collaborative effort between their team and their clients. Together, they define key questions and refine user screening criteria.
Common test types:
Key Findings & Outcomes
One of the most valuable aspects of usability testing for Yoghurt Digital is the ability to uncover unexpected user pain points.
Final Thoughts
“It’s a great, affordable option for agencies and brands. Just make sure someone with experience sets up the tests to avoid bias.”
Ready to see results like Yoghurt Digital?
Start your first usability test today.